WEBCAST:
More than half of B2B brands say they rely on purchase intent data, yet research suggests most marketers lack access to the people actually exhibiting intent. Watch this video to see how TechTarget’s publisher-based model provides access to the active, opted-in prospects you need to hit your KPIs and grow your business.
WEBCAST:
In this webinar, Eric Wittlake, Sr. Marketing Analyst, TOPO, discusses new use cases and applications for intent data that reach beyond just account based strategies and explores how entire go-to-market teams are using it to significantly improve results for each function within the team.
WEBCAST:
In this webcast, discover how Smart Process apps - designed to support variable, people-intensive, frequently-changing applications - can optimize collaborative business processes in your organization and deliver more value from your existing operations apps.
WEBCAST:
Industry leaders TechTarget and Marketo outline the most common challenges of Account-Based Marketing (ABM) strategies and a set of practical practices for 2017.
WEBCAST:
The biggest challenge to improving the efficiency of your business processes often lies in knowing how these processes really work in your organization. This webcast will teach you how to visualize and analyze your business processes from historical data, expose process waste and apply lean initiatives to achieve significant value.
WEBCAST:
Tune in to this Webinar to find out how data quality influences the effectiveness of predictive analytics and forecasting. You’ll learn how to go beyond name and address matching to realize the potential of numerical data quality, how to overcome insufficient yet relevant data from your predictive and forecasting models, and more.
PODCAST:
Today, more than ever, organizations must deliver the benefits of cost optimization and business agility. This podcast series explains how that goal can be realized through dynamic Business Processes Management. The series focuses on banking, government, healthcare, insurance, cross-industry and retail.
VIDEO:
This brief, two minute video will teach you about a single-platform IT service management (ITSM) solution that provides flexible deployment options, reduces IT costs, improves service delivery, and more.
WEBCAST:
Tune in to this Webinar to find out how data quality can improve business performance. You’ll learn how to improve key data areas by performing data quality profiling and data collection through closed-loop monitoring, and how to address data quality as a process to derive value and drive continuous improvement.